Category Manager, CPG

Job Description

Key Responsibilities

• Own end-to-end category strategy for assigned categories
• Develop data-led growth recommendations based on sales trends, margin performance, mix shifts, and customer behavior
• Establish and maintain Good / Better / Best or tiered category frameworks aligned to brand strategy
• Identify opportunities to improve volume, margin dollars, and turns through assortment and pricing optimization
• Partner with merchandising and finance teams to develop category pricing strategies
• Plan and execute promotional calendars
• Analyze promotional effectiveness and ROI
• Lead SKU rationalization and new item onboarding
• Serve as the category subject matter expert, leveraging POS data, loyalty insights, vendor data, and third-party market data
• Track and report on KPIs including sales, margin %, margin dollars, mix, turns, and promo lift
• Build strong partnerships with key vendor partners
• Collaborate closely with operations, marketing, supply chain, and store teams

Requirements

• Data-driven and commercially minded leader
• Ability to translate consumer insights and market trends into actionable merchandising strategies
• Strong excel skills
• Ability to present insights and recommendations clearly to leadership and cross-functional partners
• Strong analytical and problem-solving skills
• Ability to build strong partnerships with key vendor partners
• Ability to collaborate closely with cross-functional teams

Benefits & Perks

• Salary Range: $130,000-$140,000
• Full-Time, Exempt position
• Opportunity to work with a purpose-driven, vertically integrated cannabis operator
• High-performance culture with a focus on customer focus and data-driven insights
• Supportive, positive workplace with opportunities for growth and development

Job Details