Wholesale Strategy Manager

Job Description

Key Responsibilities

• Lead the development of long-term wholesale go-to-market frameworks that anticipate market maturation and shifting regulatory dynamics
• Design and refine national playbooks for market entry and expansion, ensuring the wholesale business model is built for efficient, enterprise-level scaling
• Ensure wholesale strategy is aligned with long-term revenue objectives, moving from reactive 'hit lists' to proactive, multi-year growth planning
• Drive the shift toward brand-centric wholesale execution, ensuring pricing, distribution, and product mix reinforce long-term brand equity over short-term volume
• Partner with Brand and Marketing teams to develop commercial strategies that differentiate our portfolio in a crowded third-party retail environment
• Serve as the primary bridge between the Commercial organization and Finance/Operations to align long-term inventory allocation and capital investment with growth targets
• Act as the strategic lead in internal corporate forums, providing the 'top-down' analytical narratives that allow Sales leadership to focus on high-level account development
• Own the high-level design and optimization of the New York Incubator Program, establishing the scalable 'gold standard' for retailer health and program performance
• Define the long-term KPIs and success metrics that measure the health of the wholesale ecosystem and the efficacy of our brand-building efforts

Requirements

• Bachelor’s degree in Business, Economics, Finance, or related field
• 4+ years of experience in Management Consulting, Commercial Strategy, or Corporate Planning within the CPG, beverage, or alcohol industries
• Proven ability to apply structured, consulting-led frameworks to complex commercial problems and 'zoom out' to identify long-term trends
• Advanced proficiency in financial modeling and BI tools (Tableau, Power BI); ability to translate macro-data into a cohesive long-term vision
• Demonstrated ability to drive cross-functional alignment and advocate for commercial priorities at the executive level
• Ability to travel up to 25%; on-site presence required in Stamford, CT or Wakefield, MA

Benefits & Perks

• Career Growth Opportunities
• Competitive Pay and Benefits
• Generous PTO and Parental Leave
• 401(K) Retirement Plan
• Life/Disability Insurance
• Community Involvement
• Referral Bonuses and Product Discounts

Job Details