Wholesale Account Executive

Job Description

Key Responsibilities

• Manage all sales efforts for wholesale accounts throughout the state to achieve monthly and annual sales revenue and gross margin targets
• Partner with the local market team to develop state-specific strategies
• Conduct sales calls and selling efforts for wholesale accounts
• Develop and nurture new accounts and key customer relationships
• Develop pipelines, targets, and innovative strategies to increase opportunities and sales in the market
• Create and organize promotional events, update sales menus and product availability databases, and execute customer orders
• Work with the marketing team, and develop promotional plans, campaigns, and educational initiatives to attract the interest of and capture new customers
• Prepare and present sales reports to track leads and execute follow-up
• Ensure proper inventory levels are maintained through sales tools, smart communication, and in-store visits
• Stay abreast of industry, customer, and competitive product landscape
• Maintain regular communication with customers to understand their needs
• Build a strong base of industry expertise
• Attend cannabis industry trade shows, conferences, conventions, and other professional events to stay current on industry trends as well as to interact with potential and existing customers

Requirements

• A bachelor’s degree (BA, BS) or equivalent experience
• At least 2 years of experience in wholesale and B2B sales in the natural products, cannabis, beverage, alcohol, or CPG industries
• Demonstrated ability to develop and execute regional sales strategies
• Strong analytical skills with experience in sales reporting and forecasting
• Experience organizing promotional events and collaborating with marketing teams
• Proven track record of meeting or exceeding sales targets and KPIs
• Strong interpersonal and communication skills with the ability to build and maintain client relationships
• Proficiency in CRM systems and Microsoft Office Suite (Excel, PowerPoint, Word)
• Ability to travel frequently within the assigned territory, including occasional overnight stays
• Valid driver’s license and reliable transportation

Benefits & Perks

• Career Growth Opportunities
• Competitive Pay and Benefits
• Generous PTO and Parental Leave
• 401(K) Retirement Plan
• Life/Disability Insurance
• Community Involvement
• Referral Bonuses and Product Discounts

Job Details