Field Marketing Manager

Job Description

Key Responsibilities

• Lead the state's marketing team, providing direction, support, and coaching
• Manage hiring, onboarding, and performance evaluations for field team members
• Oversee the state's marketing budget, approving and tracking field team expenses
• Develop and implement marketing strategies in collaboration with the Sales team and Field Marketing Supervisor
• Monitor and analyze field team activities to optimize in-store activations, promotions, and product sell-through rates
• Provide weekly reports to the Regional Marketing Manager and Sales Managers, covering various metrics and updates

Requirements

• High school diploma or GED required; bachelor's degree in marketing or business administration preferred
• 5+ years of experience in field marketing, with a proven track record of success in driving brand visibility and engagement
• 3+ years of experience in sales forecasting and reporting, with a data-driven approach to strategy
• 2+ years of experience managing and leading field teams
• Strong leadership and team management skills, with experience in leading field teams
• Excellent written and oral communication skills, with the ability to communicate across various departments
• Analytical skills for making data-driven decisions and enhancing marketing effectiveness

Benefits & Perks

• Medical, Dental, Vision
• PTO, Sick Time
• 401(k)

Job Details