Brand Ambassador

Job Description

Key Responsibilities

• Prospect, pitch, and close wholesale cannabis sales with dispensaries across the assigned region
• Manage and grow existing accounts by providing exceptional service and support
• Track sales activities, pipeline, and results using CRM tools
• Serve as the face of the brand at dispensary events, vendor days, product demos, and community activations
• Educate dispensary staff on product features, benefits, and brand story to ensure accurate and enthusiastic promotion
• Collect market feedback on product performance, pricing, and competitor activity
• Partner with marketing to plan and execute brand ambassador activities
• Communicate market trends, customer insights, and growth opportunities to leadership
• Ensure compliance with all state cannabis regulations in sales and promotional activities
• Coordinate with Retail team to maximize SKU utilization across the company

Requirements

• 2+ years of experience in B2B sales, preferably in cannabis, alcohol, beverage, or CPG industries
• Strong track record of meeting/exceeding sales goals
• Excellent communication, negotiation, and relationship-building skills
• Comfortable representing a brand in public settings and engaging with diverse groups
• Knowledge of cannabis products, culture, and compliance regulations a plus
• Valid driver’s license, reliable transportation, and ability to travel regionally
• Must be at least 21 years of age as required by the Cannabis Regulatory Association

Benefits & Perks

• Competitive base salary + commission structure
• Mileage reimbursement or car allowance
• Medical, Dental, Vision benefits active first of the month following your first day of employment
• Paid time off
• Employee discount
• Employee sponsored life insurance
• Employee assistance program
• 401K & 401K matching

Job Details