| Sr Manager Brand Marketing |  |
Nov 28, 2022🔗 👁️ 212 212 Views
🏢 Amuse 📍 Culver City, CA
💰 DOE 🗓️ Full-time 🏷️ Marketing 📛 No license required
About our company
Amuse is California's fastest-growing Cannabis delivery service, on a mission to provide the most convenient cannabis buying and delivery experience. We are a hard-working, passionate group of professionals from a wide variety of backgrounds aiming to change the perception of cannabis through education and access.
Job description
We’re looking for an experienced brand marketer to join our team and grow the brand online and offline. As Sr Manager of Brand Marketing, we’ll look to you to lead our social channels and grow our partnerships program (influencer and local activations).
Our goal is to grow our Instagram and Tik Tok channels and get them on the path to become industry leading and begin partnering with the best possible influencers in each of our local markets: Los Angeles, Sacramento, and San Francisco.
Job Description:
- Plan strategy for and project manage the following key functions:
- Content creation for social channels
- Influencer Strategy (paid & earned)
- Partnership opportunities with brands available in the Amuse store
- Recruit and manage affiliate businesses to drive sales
- Experiential Activations + Events
- Own onboarding of any freelancers that are necessary to achieve team goals
- Ensure all strategies work towards growing brand awareness and brand love, according to our company OKRs
Key Performance Outcomes
- Help grow our social account to 30k+ followers in California by next year.
- Initiate and maintain successful local activations and partnerships
- Oversee and ensure the success of our influencer program
- Ensure the Brand Marketing calendar is aligned with our merchandising calendar throughout the year
- Manage and maintain projects within agreed upon with leadership with Brand Marketing.
Requirements
- At least 5 years of experience in total
- At least 2 years of experience being the lead/in charge of social channels on an in-house brand marketing team
Company Benefits Include:
- Medical, Dental, Vision
- PTO
- Awesome Team Atmosphere
- Employee discount
- Room for upward mobility